ABOUT US

My Cluck Hut isn't just a soap company; it's a mission-driven movement started during the 2020 pandemic to spread love and acceptance. Our soap is eco-friendly, pH-balanced, and free of harmful ingredients. We prioritize people over profit, embrace diversity, and champion sustainability.

By choosing My Cluck Hut, you're joining a revolution and helping to create a brighter future. Together, we can change the world—one bar of soap at a time.
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Dr. Jennifer Berry

Chief Event Coordinator/Co-Founder/Co-owner

I grew up right outside of Little Rock, Arkansas on a farm where I developed a love and passion for animals and the outdoors. Pursuing this love, I graduated from the University of Arkansas with a degree in Zoology and a Masters in Teaching and subsequent PhD from Capella University in Education.

My love for science continues through the making of soap, caring for our urban farm, and tending our small flock of chickens. 
(email Jennifer)

Dr. (by marriage) Trevor Silva

CEO/Co-Founder/Co-owner

My life has taken me on many journeys. From touring the world as a professional drummer to working with my varying non-profits, I’ve always enjoyed new challenges and discovering new adventures. I have to be honest, owning a soap company with my wife was never on the cluckin’ radar, but here we are and I wouldn't rather be anywhere else! I love that we have built a company that is diverse, family oriented (human, feathered, and furry), and that has a passion for philanthropy, our community, and for environmentally friendly practices.

If you are reading this, I want you to know that you are loved, accepted, and part of the Cluck Hut family from now on! Cluck Yeah!
(email Trevor)

Alex Crookshanks

CCO/Co-owner

I have always been all about helping people out. Growing up, I was always pitching in, whether it was making care packages or joining groups focused on conservation and community service. That giving spirit fits right in with my role as Chief Creative Officer at My Cluck Hut. I’m all about great branding and design, and I bring that same care to my work. I’m a is a big fan of music, art, and wine – I appreciate the good things in life, which translates to my dedication to quality.

At My Cluck Hut, we’re serious about top-notch products, but also about giving back. Our partnerships with non-profits aren't just for show, we really want to support our community when they need it.
(email Alex)

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Josiah Johnson

Production Management/Co-owner

If you recognize our Operations Manager Josiah, it’s probably from his 20 years bartending, managing and owning some of the coolest restaurants in East Nashville. During the Covid shutdown he saw the opportunity to escape the hours and the grind of the restaurant business, and sold his business, opting to be more present for what he values most , his daughters. Josiah has a big, engaging personality, is quick-witted and loves dad jokes. He shares our core values about people before profit, sustainability, and being a strong ally.

These days you can find him in the coop, perfecting his soap-making skills, or out in the wild at markets , rocking the dad-bod and white tennis shoes, loving his life, joking around and talking to folks about the best clucking soaps, bath and body care products.
(email Josiah)

Denise Pullella

Fulfillment Manager

I enjoy bringing communities together—whether through managing farmers markets, running impactful programs, or working with mission-driven nonprofits. I am passionate about sustainability, sacred healing practices, and people. With a deep commitment to fostering community connection and wellness, I love creating spaces where people can nourish both body and soul. When not championing conscious consumerism, you can find me wandering a local market, spending time in nature, or sharing space to help others thrive.

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Gabe Masterson

Assistant Soap Maker / Event Sales

Gabe Masterson is a creative professional with 17 years of experience as an audio engineer and co-founder of Café Rooster Records—his first brush with poultry branding (though he didn’t know it would foreshadow his future at My Cluck Hut). A U.S. Coast Guard veteran and NASM-certified personal trainer, Gabe is also deeply rooted in Nashville’s creative and nonprofit scenes. He has served on the board of Street Theatre Company, volunteered with Notes for Notes, and helped organize grassroots fundraising for SAFPAW, Planned Parenthood, and the Bernie Sanders campaign.A lover of bass music, rock ‘n’ roll andbeliever in the 432 Hz theory, Gabe sees both sound and soap as foundations for connection, healing and joy.He was drawn to the core values and ethos My Cluck Hut demonstrates in the Nashville community. They walk the walk—and Gabe’s honored to be part of the flock that stays steady kicking fascism in the… well, you know. Rooster jokes.

Denise Pullella

Fulfillment Manager

I enjoy bringing communities together—whether through managing farmers markets, running impactful programs, or working with mission-driven nonprofits. I am passionate about sustainability, sacred healing practices, and people. With a deep commitment to fostering community connection and wellness, I love creating spaces where people can nourish both body and soul. When not championing conscious consumerism, you can find me wandering a local market, spending time in nature, or sharing space to help others thrive.

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Mara 'Marinara' Hines Yandow

Brand Ambassador

The thing you need to know about Mara is that she’s handcrafted, mostly out of aloe, essential oils, and cocoa butter. In high school this posed problems. The diving team thought she smelled delightful, but she filled the pool with bubbles and they politely asked her to leave. She joined a punk band, but she couldn’t hold on to the drumsticks for a whole song. Ask her about her field trip to the box factory some time. Adulthood has been challenging too. Her slick moves on the dance floor can sometimes leave fellow revelers with sprained ankles. And there are some people that aren’t nuts about lavender. But if there is one thing she’s learned over the years, it is that everyone can appreciate a well-made, beautifully scented, cleverly wrapped smile.

LET'S TALK ABOUT THE ELEPHA... Err THE CHICKEN IN THE ROOM.

Why the chicken theme? Fair question. Right before the pandemic, we got chickens. Then a chemist and an idiot got stuck at home—the chemist perfected soap formulas, while the idiot floated in an above-ground pool, overindulging in boxed wine, and making terrible chicken puns. Add a sprinkle of low-key depression, and a choice had to be made: keep poorly medicating or do something to change the world. So, chickens became the theme, even though they have absolutely nothing to do with the soap—except for gems like our “Cock Line” and “X-Fowliant.” Hope that clears things up. 😉

MORE ABOUT US ...


Here, soap isn’t just a necessity—it’s a statement, a purpose, and a way of life. We’re not your average soap company. We’re a mission-driven movement redefining how business is done, one bar at a time.

It all began in the heart of the 2020 pandemic, when the world seemed to be unraveling at the seams. We saw division, pain, and chaos all around us. It felt impossible to sit on the sidelines while the bullies of the world tried to take center stage. Instead of watching from the wings, we decided to take action—to be the change we desperately wanted to see.

The chickens.... We are constantly asked why the chicken reference, and it's a fair question. We had just acquired chickens pre-pandemic. Now a chemist and an idiot are stuck at home. The chemist starts working on creating the perfect soap formula, and the idiot started drinking all the white wine possible out of the box in the above ground pool while making bad chicken puns. Add in a healthy helping of low-key depression, there was a choice to be made. Continue to just medicate or do something about it. So chickens were just what was around us at the time and honestly have nothing to do with the soap other than things like our "Cock Line" or our "XFowliant." Hopefully that clears that up. ;) 

Yes, Dr. Jennifer crafted an extraordinary soap formula: eco-friendly, perfectly pH-balanced, and free from all the nasties. But what truly drives us runs far deeper. Soap is simply our vehicle—a tangible, everyday way to share love, acceptance, and a vision for a better future.

At My Cluck Hut, people come before profit, diversity is our greatest strength, and sustainability isn’t just a buzzword—it’s a promise. We’re not here to swim with the current of endless consumption. We’re here to stand against it, proving that you can run a business that cares for the planet and its people without compromising on quality or heart.

We know we’re not alone in this. There are countless like-minded eco-warriors out there—people who love the feeling of squeaky-clean skin, crave a fresh scent, and want to make choices that matter. Choosing eco-friendly options can sometimes feel like a whisper in the void. But together? Our collective whispers become a roar, an unstoppable wave of change that reshapes the tide.

That’s why we’re honored to have you as part of our growing family. By choosing My Cluck Hut, you’re not just buying soap; you’re joining a revolution. You’re stepping into a movement that’s rewriting the rules, creating a brighter future, and cleaning up the world in every sense of the word.

So, buckle up, brave soul. Get ready to smell amazing, feel incredible, and make a real impact. Together, we’ll keep building a world where every small choice adds up to something monumental.

Let’s change the world for the better—one bar of soap at a time.